The best bookmakers for betting on eSports do not always occupy leading positions in the overall rankings. This is because CSGO betting has its peculiarities, and sometimes small offices specialize in them.
It is worth noting that you can bet not only with real money, but also with skins. The rest of the bookmaker’s process is no different, replacing only the usual concepts for fans of sports games, such as game to card, corners to phrases, and so on.
You can place bets on such things as first blood, total kills, and total rounds on a particular card. Skin betting is common in eSports betting, and this market far exceeds the volume of real money bets. Read more here on Tips.GG.
Bets on game items or game sets are only accepted by specialized betting shops or exchange betting services that specialize in specific disciplines.
The popularity of CSGO betting
How much has interest in eSports increased among bettors? Betting on computer sports has reached the level of traditional sports such as soccer, basketball, hockey, etc.
eSports competitions cause a stir among spectators. Broadcasts gather an audience that exceeds the number of fans of traditional sports. eSports are global and truly have no boundaries.
Audience features
85% are males, ages 13 to 35. CSGO passion by age is distributed as follows:
- 15% are teenagers aged 13 to 17;
- 45% are between the ages of 18 and 24.
- 23% are between the ages of 23 and 34;
- 12% -35 to 44 years old;
- 2%-aged 45 to 54 years;
- 55-64 year olds make up 1% of the population;
- 1% are 65 and older.
Bookmakers’ contribution to the popularization of eSports
Bookmakers take advantage of the knowledge of people’s passion for gambling and stimulate a passion for various special events, such as: opening sports arenas and stadiums; organizing training centers; setting up fan zones and broadcasts; advertising sports events.
Conclusions
CSGO betting is rapidly developing and becoming a popular sport. Where there is sport, there is always a bookmaker. Bookmakers are not only putting money into eSports, but they are also helping to popularize them. eSports and betting are now closely linked.
In betting, sports betting is the most popular, which is why bookmakers often seek to support popular sports organizations and enter into sponsorship agreements with them.
Why should bookmakers sponsor the development of eSports?
Bookmaker sponsorship has become one of the main sources of sponsorship for CSGO teams. The logos of betting companies adorn the players’ jerseys. But why do bookmakers see professional eSports as a suitable investment option?
For such companies, the answer is obvious. As a rule, you are unlikely to find people who bet on CSGO while not being fans of them. Regarding customer reach, everything is perfect here.
And in return, your brand will be in front of millions of fans. This is the obvious channel for betting shops to reach existing or potential bettors through their brand’s connection to a professional team.
How do online casinos grow as a source of sports sponsorship?
If you’re an eSports fan, you’re unlikely to deny the growth of betting shops. This method has proven so effective for brands that they practically dominate the jerseys of players at major world tournaments — more than half of all teams are sponsored by bookmakers. There are many reasons for this, and they are all different, but they can be isolated into one simple idea: sports sponsorship works very well.